itsu eat beautiful
collect butterflies every time you visit
'tis the season!
our classic salmon sushi is dressed to impress this festive season with the addition of faux caviar, at just £6.99
its'our story
I first visited Tokyo in the winter of ‘94 and fell in love with the harmony and precision of the food; every bento box was a work of art. If beautiful food, fast, was humanly possible, then Japan was leading the way and it’s probably why nearly 100,000 people there are over one hundred years old. I returned home determined to create a new kind of food place. I had no idea how hard it would be, but itsu Chelsea, London opened in 1997, itsu Soho a few years later, followed by 80 more over the next 20 years...